MailCore Send vs MailerLite: Which Simple Email Marketing Platform Should You Choose?

When you’re looking for an email marketing platform that doesn’t break the bank or your brain, two names consistently come up: MailCore Send and MailerLite. Both promise simplicity and affordability, but they take different approaches to helping small businesses succeed.

In this comprehensive comparison, we’ll explore both platforms in detail to help you decide which one aligns better with your business needs, budget, and technical comfort level.

Quick Comparison Overview

Feature	MailCore Send	MailerLite
Best For	Small businesses seeking maximum simplicity	Creators, bloggers & businesses wanting design flexibility
Free Plan	1,000 emails/month, forever	1,000 subscribers, 12,000 emails/month
Pricing Model	Pay per email sent	Pay per subscriber count
Interface	Streamlined single dashboard	Modern, visual drag-and-drop
Email Builder	Simple editor with Ai Template builder	Advanced drag-and-drop with templates
Landing Pages	Not included	Included (drag-and-drop builder)
WordPress Integration	Native plugin	Official plugin available
Automation	Auto-send for new subscribers	Visual workflow builder

Pricing: Email Credits vs Subscriber Tiers

MailCore Send Pricing

MailCore Send uses a unique approach: you pay for emails sent, not subscribers stored.

Free tier: 1,000 emails every month, no credit card required
Flexible model: Buy credits as you need them or subscribe monthly
Ideal for irregular senders: Only pay when you actually send campaigns

Real-world scenario: You have 8,000 subscribers but only send emails once per month. With MailCore Send, you pay for 8,000 emails that month. If you skip a month, you pay nothing.

MailerLite Pricing

MailerLite uses the traditional subscriber-based pricing model:

Free plan: Up to 1,000 subscribers with 12,000 monthly emails
Growing Business: Starts at $9/month for 500 subscribers
Scaling: $18/month for 2,500 subscribers, $36/month for 5,000
Predictable costs: Fixed monthly fee regardless of how often you send

The math: With MailerLite, you’re paying every month whether you send one email or twelve. The generous email allowance (12x your subscriber count on free tier) means you’re unlikely to hit limits.

Which Pricing Model Makes More Sense?

MailCore Send wins if: You send infrequent emails, have a large list with sporadic campaigns, or want maximum flexibility without recurring charges.

MailerLite wins if: You send regular weekly or monthly campaigns, want predictable monthly costs, or have a smaller list that fits comfortably in their affordable tiers.

User Interface: Streamlined vs Visual

MailCore Send: Purpose-Built Simplicity

MailCore Send’s interface is designed around one principle: get out of your way so you can send emails.

Single dashboard: Everything accessible from one screen
No design decisions: Focus on your message, not layout choices
Quick setup: From signup to first send in minutes

If you value speed and efficiency over design customization, MailCore Send’s approach removes friction from the email marketing process.

MailerLite: Modern and Visual

MailerLite offers a clean, contemporary interface with visual tools:

Drag-and-drop everything: Email builder, landing pages, forms
Template library: Pre-designed emails to customize
Visual workflow editor: See your automation as flowcharts

MailerLite feels modern and approachable while still offering creative control over your email designs.

The Interface Verdict

MailCore Send is better for: Business owners who want to write and send emails without getting sidetracked by design options.

MailerLite is better for: Users who enjoy customizing email design and appreciate visual tools for building campaigns.

Email Creation: Content-First vs Design-First

MailCore Send’s Approach

MailCore Send emphasizes writing your message over designing your email:

Content-focused editor: Write your email like you’d write an email
Automatic personalization: Insert subscriber names and custom fields easily
Clean, professional output: Your emails look good without design work

The philosophy is that good content matters more than flashy design—and most small business emails are more effective when they feel personal and authentic.

MailerLite’s Approach

MailerLite gives you full creative control:

Rich drag-and-drop builder: Add blocks, images, buttons, and more
50+ pre-designed templates: Start with professionally designed layouts
Advanced design tools: Custom fonts, colors, spacing controls
Photo editor built in: Crop and adjust images without leaving the platform

If you’re a blogger, content creator, or e-commerce business that relies on visual appeal, MailerLite’s design tools give you more creative freedom.

Which Editor Fits Your Style?

Ask yourself: “Do I want to spend time designing emails, or do I just want to send good messages quickly?”

MailCore Send is for the latter. MailerLite accommodates both but shines when you want design control.

Features: Essential Focus vs Full-Featured

What MailCore Send Includes

MailCore Send focuses on core email marketing essentials:

✅ Real-time analytics: Opens, clicks, and engagement tracking
✅ Smart personalization: Names, companies, custom fields
✅ Auto-send for new subscribers: Welcome sequences on autopilot
✅ List segmentation: Target based on subscriber behavior
✅ Native WordPress plugin: One-shortcode signup forms
✅ GDPR compliance: One-click unsubscribe, automatic bounce handling

MailCore Send does what 90% of small businesses actually need—and does it exceptionally well.

What MailerLite Includes

MailerLite provides a comprehensive feature set:

✅ Advanced automation workflows with visual builder
✅ Landing page builder with templates
✅ Website builder (yes, entire websites)
✅ Signup forms (popup, embedded, floating)
✅ A/B testing for subject lines and content
✅ E-commerce features (sell digital products)
✅ Survey and quiz tools
✅ Facebook custom audience integration
✅ RSS-to-email campaigns

MailerLite packs enterprise-level features into an affordable, accessible package.

Feature Comparison: What Do You Actually Need?

MailerLite offers significantly more features than MailCore Send—but more features doesn’t automatically mean better for your business.

MailCore Send’s advantage: No feature overload means faster setup and less confusion. You get exactly what you need.

MailerLite’s advantage: One platform for email, landing pages, and websites means fewer tools to manage and pay for.

Automation Capabilities

MailCore Send

Welcome automation: Automatically send to new subscribers
Behavior-based segmentation: Group subscribers by actions
Simple triggers: Set and forget automated sequences

MailCore Send covers the fundamental automation that most businesses use: welcoming new subscribers and sending targeted messages based on subscriber activity.

MailerLite

Visual workflow builder: Drag-and-drop automation designer
Complex triggers: Based on clicks, opens, date, custom fields
Multiple paths: “If this, then that” conditional logic
Time delays: Wait periods between emails
Auto-resend: To non-openers with different subject lines

MailerLite’s automation rivals expensive enterprise platforms, letting you build sophisticated multi-step sequences.

Automation Reality Check

Most small businesses use automation for three things: welcome emails, abandoned cart recovery (if e-commerce), and follow-up sequences. MailCore Send handles these simply. MailerLite lets you build marketing automation as complex as you can imagine.

Analytics and Reporting

MailCore Send

Real-time tracking: Instant updates as subscribers engage
Essential metrics: Opens, clicks, unsubscribes
Clear insights: Understand what’s working without data overload

You get the data you need to improve your campaigns without overwhelming charts and graphs.

MailerLite

Comprehensive reports: Detailed analytics for every campaign
Click maps: See exactly where subscribers clicked
Historical comparisons: Track performance over time
Subscriber journey tracking: See individual subscriber paths
E-commerce tracking: Revenue per email when integrated

MailerLite provides deep analytics that help you optimize every aspect of your email marketing.

WordPress Integration

MailCore Send

Purpose-built plugin: Created specifically for MailCore Send
One-shortcode forms: Add signup forms anywhere with a single shortcode
Zero configuration: Works immediately after installation

If your business runs on WordPress and you want the simplest possible integration, MailCore Send’s native plugin is unbeatable.

MailerLite

Official WordPress plugin: Well-maintained and reliable
Multiple form types: Embedded, popup, floating bar
Form customization: Design forms to match your site
Easy setup: Simple API connection process

MailerLite’s WordPress integration is excellent and offers more form variety than MailCore Send.

Landing Pages and Website Building

MailCore Send

MailCore Send does not include landing page or website building tools. It’s focused purely on email marketing.

The trade-off: You’ll need separate tools for landing pages, but MailCore Send keeps your email marketing simple and affordable.

MailerLite

MailerLite includes both landing pages and a complete website builder:

Unlimited landing pages: Even on the free plan
Drag-and-drop builder: Create pages without coding
Template library: Pre-designed pages for common uses
Custom domains: Use your own domain for pages
Website builder: Build entire websites within MailerLite

The value: If you need landing pages or a simple website, MailerLite provides these at no additional cost—potentially saving you money on tools like Unbounce or LeadPages.

Deliverability and Infrastructure

MailCore Send

Modern infrastructure: Built on current best practices
Full authentication: SPF, DKIM, DMARC support
Compliance-first design: GDPR ready from day one
Automatic bounce handling: Keeps your list clean

MailerLite

Established reputation: Years of proven delivery
Dedicated IPs available: For high-volume senders
Email verification tools: Clean your list before importing
Smart sending: Throttling to maintain reputation

Both platforms prioritize deliverability. MailerLite’s longer track record and dedicated IP options give them a slight edge for larger senders, but both will reliably reach inboxes for typical small business use.

Customer Support

MailCore Send

Direct support focused on small business needs. The platform’s simplicity means you’ll rarely need help, but when you do, you’re speaking with people who understand your challenges.

MailerLite

24/7 email support: Available on all plans including free
Response time: Usually within a few hours
Extensive knowledge base: Video tutorials and detailed guides
Active community: Facebook group with thousands of users

MailerLite’s 24/7 support availability is impressive, especially considering they support free users.

Data Ownership and Privacy

MailCore Send

Strong emphasis on “Your Data, Your Control”:

Complete ownership of subscriber lists and campaign data
Full control over all delivery settings
Transparent data handling policies
GDPR compliant by design

MailerLite

GDPR compliant (registered in Lithuania, EU)
Strong privacy policies and practices
Data portability tools built in
Regular security audits

Both platforms take privacy seriously and give you control over your data.

Who Should Choose MailCore Send?

MailCore Send is the ideal choice if you:

Want maximum simplicity: No learning curve, just send emails
Send infrequently: Monthly or quarterly newsletters where pay-per-send saves money
Have a large list with sporadic campaigns: Don’t want to pay monthly for subscribers you rarely email
Run a WordPress site: Native integration makes signup forms effortless
Value speed: Create and send campaigns in minutes without design decisions
Don’t need landing pages: Already have a website and conversion tools

Perfect For:

Service-based businesses (consultants, agencies, professionals)
Local businesses with established websites
Companies with infrequent but important communications
Anyone who wants email marketing without marketing complexity

Who Should Choose MailerLite?

MailerLite is the better fit if you:

Send regular campaigns: Weekly or monthly emails to your audience
Value design flexibility: Want creative control over email appearance
Need landing pages: Creating opt-in pages or product launches
Want advanced automation: Building complex subscriber journeys
Are growing your list: Need tools like A/B testing to optimize performance
Prefer all-in-one platforms: Email, landing pages, and forms in one place

Perfect For:

Content creators and bloggers
E-commerce businesses (especially those selling digital products)
Online course creators and coaches
Startups building their audience from scratch
Anyone who wants powerful features without enterprise pricing

The Bottom Line: Simplicity vs Features

This comparison really comes down to your priorities:

Choose MailCore Send if you want email marketing stripped down to its purest form—simple, affordable, and effective. It’s built for business owners who need to communicate with customers without becoming email marketing experts.

Choose MailerLite if you want a feature-rich platform that still maintains accessibility. You get advanced tools like landing pages, automation workflows, and design control without the complexity or cost of enterprise platforms.

Neither choice is wrong—they’re both excellent platforms serving different needs within the small business market.

Making Your Decision

The best way to decide? Try both:

MailCore Send: Start with 1,000 free emails/month, no credit card required
MailerLite: Start with up to 1,000 subscribers free forever

Both offer genuinely useful free tiers that let you test the platform with real campaigns before committing.

Quick Decision Framework:

If you need the simplest possible solution and send infrequently → MailCore Send

If you want more features and send regularly → MailerLite

If you need landing pages without paying extra → MailerLite

If you want pay-per-send flexibility → MailCore Send

Ready to Choose Your Platform?

If MailCore Send’s simplicity and flexible pricing sound perfect for your business, get started today at MailCore Send.

Send your first 1,000 emails free and experience email marketing that actually feels simple—because it is.

Still deciding? Both platforms let you start free, so you can try each one with real campaigns and see which fits your workflow better. There’s no risk in testing both before committing.